Checklists
Actionable checklists designed for Canadian trades businesses. Print them, pin them on your wall, and work through them step by step. No fluff — just practical steps that get results.
Local SEO Checklist
A comprehensive 32-item checklist covering Google Business Profile optimisation, citation building, review generation, and on-page SEO for service-area pages.
View ChecklistWebsite Launch Checklist
Every step you need to take before launching a new trades website — from technical checks to content review to analytics verification.
View ChecklistReview Generation Checklist
Systematic approach to generating reviews across Google, HomeStars, and Facebook. Includes timing, asking techniques, and response templates.
View ChecklistNew Business Launch Checklist
Starting a trades business? This checklist covers licensing, insurance, branding, website, marketing, and the first 30 days of operation.
View ChecklistGBP Optimisation Checklist
Maximise your Google Business Profile with this detailed checklist covering every section, attribute, post type, and setting available.
View ChecklistContent Marketing Checklist
Plan, create, publish, and promote content that attracts homeowners searching for trades services. Includes topic ideation and distribution steps.
View ChecklistHow to Use These Checklists
Each checklist is designed to be worked through sequentially. Start at the top and check off each item as you complete it. Most items include links to relevant guides or tools for deeper instruction. Print them, share them with your team, and revisit them quarterly to stay on track.
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